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MAY 22, 2012
Analysis: India in Afghanistan
Daily Times (Pakistan)
India’s policy towards Afghanistan is the embodiment of the ‘soft power approach’. Soft power, in the crude sense, is the capacity of a state to influence others without twisting arms, threatening or compelling; in other words, it is the capacity to attract the target people and make them do your bidding.
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MAY 22, 2012
Somalia: The soft power role of Turkey
All Africa
It is also noteworthy that its diplomatic efforts in Somalia presented Turkey with an important opportunity to illustrate its soft power in Africa. It is certainly an indication of Turkey's foreign policy ambition to become a major economic and political player in Africa.
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MAY 22, 2012
EU soft power: Why Serbia’s new President shifted to the center
World Policy
Yet if Serbia can now bring itself into the post-national European mainstream at last, this confirmation of the EU's soft power in transforming and democratizing its post-communist environs could help mitigate the EU's present self-doubt over the euro crisis.
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MAY 22, 2012
How the deal for AMC Entertainment furthers China’s culture agenda
Bloomberg
The purchase might invigorate a campaign by the Chinese government to boost the country’s “soft power,” or cultural influence, in the U.S. and other countries...According to Xinhua, the Party’s Central Committee said “China is facing a difficult task in protecting ‘cultural security’ and feeling the urgency of enhancing its soft power and the international influence of its own culture.”
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MAY 21, 2012
What I learned at the Istanbul World Political Forum
Foreign Policy
I previously described the conference I attended -- the Istanbul World Political Forum -- as an illustration of Turkey's emphasis on "soft power." By creating a Davos-like annual meeting oriented towards issues central to emerging economies, the organizers sought to display Turkey's growing importance as a political player
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MAY 19, 2012
Even $3 trillion can’t buy China love or good PR
Thanhnien News (Vietnam)
The priciest public-relations expenditure was the 2008 Beijing Olympics, which by some estimates cost $40 billion. The country has financed roads in Brazil, bridges in Zambia, power grids in Cambodia and mining rigs in Uzbekistan. It established Confucius Institutes for Chinese language and culture on 75 US college campuses. It started CCTV America to raise its profile.
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MAY 18, 2012
International bargaining, the Pakistani way
The Huffington Post
Despite moving in the right direction, the entire ordeal demonstrates just how incompetent Pakistan's government is when dealing with international crises, such as the NATO strikes, and how an emotional response, coupled with a poor understanding of bargaining power, can cripple a nation's international soft power and reputation.
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MAY 18, 2012
Spat with Iraq bares Turk plunge into regional power game
Reuters
The row is symptomatic of Turkish anxiety that the country's rising "soft power", based on a booming economy and relative democratic stability ushered in by Erdogan after a long era of military coups, could be threatened by a nascent "Shi'ite axis" embodied by Iran and Maliki's Tehran-backed Baghdad government.
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MAY 17, 2012
Even $3 trillion can’t buy China love or good PR
Bloomberg View
The most-populous nation has been throwing tens of billions of dollars at its prestige deficit for a decade, all part of an effort to enhance China’s soft power, something of which the U.S., for all its crises, has a surplus.
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MAY 16, 2012
Does Iran Outplay America in Soft Power?
Commentary Magazine
...while American policymakers discuss our own plans for aid and development, seldom do we acknowledge how our adversaries also make use of soft power....Most impoverished Afghans delay marriages for years because they cannot afford the price tag. The Iranians, however, know that by subsidizing such marriages, they can win hearts and minds for a generation.
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