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CPD Video Conversations:
Nation Branding at Expo 2010 Shanghai

Previous Videos

THE SOUTH KOREAN PAVILION: NATION BRANDING THROUGH POP CULTURE
South Korea
AUG 12, 2010

As part of its global pursuit of soft power, South Korea presents its country brand at Shanghai Expo by employing the instrument of pop culture.


EXPO AT NIGHT
AUG 5, 2010

A view of various illuminated pavilions after dark at the 2010 Shanghai Expo.


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Top Videos

  1. The Spain Pavilion: The World’s Biggest Baby at Shanghai Expo
  2. The South Korean Pavilion: Nation Branding Through Pop Culture
  3. Expo at Night
  4. The Israeli Pavilion: Broadening the Discourse about Israel
  5. Highlights and Lowlights at Shanghai Expo

Expo Media Monitor

Aug 31, 2010
British ballet dedicated to people of Tibet is pulled from China expo
guardian.co.uk

Aug 22, 2010
Cultivating National Image at the Expo: A Balancing Act
CPD Blog

Aug 13, 2010
The South Korean Pavilion: Nation Branding Through Pop Culture
CPD Blog

Aug 10, 2010
Expo At Night (Videoblog)
CPD Blog

Aug 9, 2010
Saudi Arabian city offers solutions after deadly NW China mudslides
Global Times

» More Expo headlines

Related links

Bureau International des ExpositionsExpo Shanghai China

Partnerships

brandchannel
Shanghai Expo Insights
The China Business Network