POPULAR CULTURE AS A MEANS OF SOFT POWER

This week's PD News roundup explores some of the many ways in which culture is being used by nations as a means of attraction. The Civilizations Forum, which looks at culture's role as an asset for soft power and economic development, was held in Athens, while American scholars are making the case of using soft power to win hearts and minds. Other news stories explored India's rising influence through the Bollywood industry, as well as Japan's dedication to increasing its global leadership through cultural and diplomatic relations. 

 

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