Voices from CPD's Conference on Cultural Diplomacy: The GREAT Campaign

Apr 18, 2014

In this video, Andrew Pike, Deputy Director of Britain’s GREAT Campaign, speaks at CPD’s recent conference on Cultural Diplomacy. He discusses the campaign’s efforts to reach foreign audiences in markets around the globe, the use of the term GREAT as a play on the name Great Britain, creativity and more.

Voices from CPD's Conference on Cultural Diplomacy

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