Since the events of September 11, 2001 the foreign policy establishment of Washington has exhausted much energy debating America's public diplomacy efforts. I've watched this debate with interest because I work on a contract basis for State Department public diplomacy programs. I have also tried to create private sector public diplomacy projects. I've traveled with foreign journalists, politicians, and other notable figures all over the United States. You might say that I'm a "foot soldier" in the public diplomacy battle.
I'd like to respond to Simon Anholt's remarks on my previous post about "branding" as a defining discourse for public diplomacy. Anholt seizes on what I feel is a very real and lingering confusion surrounding the term and its relevance for public diplomacy.
WASHINGTON -- America should “trumpet” the doubling of visas issued in the past year to U.S.-bound students.
That was the advice of panelists at a public diplomacy program this morning.
Too bad for President George W. Bush that political public opinion surveys are not conducted at U.S. football games.