MIAMI, Fla. -- TV and Radio Marti may have finally come of age. They are now beamed into Cuba by Miami's runaway powerhouse Spanish language station, and on DirecTV to circumvent the Castro government's broadcast jamming. With Fidel Castro's decline from power, could expansion of the Martis throughout Latin America be on the horizon?

You've got to be kidding, you say? Not so fast.

(Cairo) -- Bad news is often good news for journalists. Last week's assassination of Lebanese opposition leader Pierre Gemayel may have been exactly that for al-Jazeera English, the Westernized cousin of the channel the Bush administration loves to hate.

It may be too soon to tell, but it appears that Al Jazeera's plans to go public may have suffered a severe setback when its long awaited English channel failed to achieve major distribution into American homes following its November 15 debut.

Al Jazeera International has come up short thus far in its biggest effort yet to transform its maverick Middle East brand into an attractive worldwide public business investment.

Why Do Arabs Ignore Al Hurra?

The complementary roles of U.S. international broadcasting and U.S. public diplomacy

American journalists, writers, scholars, decision makers, and other experts tend to be confused about the relationship between international broadcasting and public diplomacy. For example, in article about President Bush's nomination of Karen Hughes to be under secretary of state for public diplomacy, Fred Kaplan wrote:

In what can only be described as anti-climactic, Al Jazeera International is starting its English channel broadcasts to North America November 15 with a whimper, rather than the desired flourish. After failing to meet several self-appointed inaugural air dates over the past year, the controversial Arabic TV channel kicked off its service to the U.S. via bottom-tier, off-the-beaten-track delivery services on which Al Jazeera International's audience in America will be miniscule to start.

Worldcasting noted last week the need for that "vision" thing to be injected into America's international broadcasts. It should be the first order of business for those who oversee America's non-military TV and radio programs abroad. Instead, the attention these days is diverted to intramural turf battles that accomplish little to advance U.S. efforts to communicate with international publics.

Events moved rapidly this week at Voice of America. VOA director David Jackson decided to give his managers a heads up, shocking them with the news that he was planning to move on soon That's exactly what happened. Within days the entire VOA staff saw the announcement that Jackson was indeed leaving. The supervisory Broadcasting Board of Governors accepted Jackson's resignation and approved a successor, who would arrive on the job a couple of days after that.

The BBG acted faster and more efficiently than it had in years.