Principal Investigator:
Lindsay J. Bernstead, CPD Research Fellow 2017-19

Principal Investigator:
Diana Ingenhoff, CPD Research Fellow 2017-19

Principal Investigator:
Zahid Shahab Ahmed, CPD Research Fellow 2017-19

The goal of this project is to gain critical insights into the drivers and barriers of M&E-related behavior of practitioners in the PD domain.

This research project studied how Twitter is being used in the Gulf Cooperation Council (GCC) countries as a form of digital diplomacy. 

Public diplomacy and nation branding, both rather new, practice-oriented disciplines, suffer from the lack of theory that is needed to optimize either teaching or researching in either component subject. To address this gap, this project will introduce, for the first time, Fullerton’s “Model of Country Concept.”

Although there is a burgeoning literature on South-South development cooperation, this scholarship has seldom considered the public diplomacy surrounding these initiatives. This project addressed this gap by analyzing the public diplomacy channels, practices, and discourses of an emerging South-South cooperation provider in Africa: Brazil.

Governments face a lack of resources to meet citizen demands and collective interests at home and abroad. This project is designed to expand efforts to evaluate current policy to engage with and invest in projects with diaspora organizations, aka “diaspora diplomacy.”

The global order is changing, and a new geopolitical blueprint is emerging. CPD Research Fellow Ellen Huijgh explored the public diplomacy of new emerging powers beyond the BRICS, paying particular attention to Indonesia and Turkey.

This project by CPD Research Fellow James Pamment, investigated the conceptual and practical challenges facing policymakers and practitioners at the intersection between PD and international development. 

The goal of this project facilitated understanding about how new public diplomacy can assist efforts to quell the TB epidemic and to identify the prerequisites for using public diplomacy in global health effectively. 

This study examined the challenges and opportunities that exist in the case of Egypt, particularly in terms of educational and cultural affairs. 

This project examines contemporary efforts of digital engagement conducted by the United States Department of State. The purpose is to probe key assumptions about the relationship between power and communication evidenced in contemporary practices of public diplomacy. 

This project will utilize two case studies comparing the strategic narratives put forward via social media and related new media technologies by a major power (the United States) and an emerging power (South Africa) on strategic African political issues. 

This research project centered on the Indo-U.S. diplomatic relationship throughout the post-war period, and investigated the role (and probable failure) of U.S. public diplomacy in India. The two core outputs of this research included a detailed historical survey of U.S. public diplomacy in India and an overview of perceptions and misperceptions of the United States in contemporary India.

The goal of this project was to stimulate greater awareness and knowledge of how culture influences public diplomacy and help generate multicultural perspectives of public diplomacy. Although cultural diplomacy may benefit from culture as a highly visible tool for promoting mutual understanding, public diplomacy is vulnerable to the hidden aspects of culture that can generate mutual misunderstanding.

While significant attention has been given to how political groups in the Arab world use the media to intimidate enemies and instill fear in times of conflict, the use of public diplomacy by local and regional actors in the region remains understudied. This project examined the use of public diplomacy by non-state actors in the Arab world, including Islamist groups.

This project examines why and how sovereign states use public diplomacy in the pursuit of a non-permanent seat on the United Nations Security Council (UNSC). The research for this project draws upon the experience of middle power Australia, a founding member and longstanding supporter of the UN, with aspirations to sit at the UNSC table.

This project assessed the impact of arts, culture, and media in Afghanistan and Pakistan, with the goal of developing recommendations for U.S. public diplomacy policy towards each country.

This study explored the lack of "mutual understanding" in the U.S. public diplomacy mandate; that is, ignoring the need to increase the understanding of foreign nations and peoples among Americans themselves. It sought to find what must be done to advance mutual understanding between U.S. and foreign publics in the future.

This research examined the use of public diplomacy strategies by the Russian federation and the West in order to extend or maintain a soft-power presence in what has become known as the "Russian near abroad" or Russia’s sphere of "privileged interest."