Rise of the image men
PR Man has conquered the world. He still isn’t satisfied
AS THEY prepared to face their second big strike in four years, America's coal-mining bosses knew they had to do something about the newspapers. It was 1906—a time of rising resentment against robber-baron capitalism and the heyday of muckraking “yellow journalism”. During the previous strike the trade unions had fostered good relations with newspapermen and won themselves a sympathetic press. To help put their side of the story, the mining bosses turned to a former journalist, Ivy Lee.
This article appeared in the Christmas Specials section of the print edition under the headline "Rise of the image men"
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