I confess that I have not been thinking much about whether the Brits will be able to top, or at least equal the Chinese in skillfully using the occasion of the Summer Olympics as a platform to advance their top line public diplomacy objectives.

Nicholas J. Cull, CPD University Fellow and Director of the Master's of Public Diplomacy Program at USC will speak at Shanghai Jiao Tong University on "Public Diplomacy: Its General Foundations & Evaluating China’s PD" on Sunday, March 18, 2012.

Seib is the author of Real-Time Diplomacy, a study of politics and social media that will be published in April. He says that stories about ordinary people have a real impact on foreign policy...

The African continent is seen as one of the cradles of human civilization. Because of its unique environment, this continent is abundant with splendid culture and art. This center aims at spreading Africa's bright culture and diversified art in China and enhancing the cultural exchange between China and Africa.

The CCP recently called for extra efforts to get Taiwan's youth into the China boat... In droves of surveys, the island's youth has stubbornly said they feel more Taiwanese than Chinese, and that Japan but not China is their favorite country. They say they would only consider moving to China to make more money, not because they think it's trendy or cool.

Despite its undoubted global prominence, China's onstage presentation remains amateurish, and even clumsy, according to some observers. The country's efforts in building so-called "soft power", a phrase coined by American scholar Joseph Nye, are defined as a doomed charm offensive, and its media are widely regarded as a government mouthpiece.

“The cultural impact of Indian cuisine, literature, films, music and sporting events will increasingly be felt globally through and beyond India’s vast diaspora,” writes Mr. Kitchen. This is likely to be more significant than any “constructive international role” India will continue to play.

Although the Chinese government has invested heavily in promoting the spread of Chinese culture overseas, some art groups do not agree with the funding behavior. They say the best way to successfully introduce China's cultural products into mainstream Western society is through commercial channels.