This Week in PD is a weekly curated selection of public diplomacy-relevant news from a global cross-section of English-language media outlets, including independent, corporate-owned and state-sponsored sources. Follow us via #TWiPD on Twitter and Facebook.

This Week in PD

Taking a closer look at the opportunities created by the World Cup this year, in Brazil and elsewhere.

As Al Qaeda-inspired ISIS continues its violent march towards Baghdad, the group's social media outreach is being closely examined.

As the 2014 FIFA World Cup kicks off to fanfare and protest, we see how soccer and sports diplomacy can improve the image and soft power of Brazil.

As FIFA's global sponsors work to maximize their brand engagement prior to next week's World Cup, host country Brazil and 2022 host Qatar struggle to overcome negative press and poorly-planned branding strategies.

This week, Barack Obama emphasized U.S. soft power but news coverage revealed mixed reviews of American public diplomacy. 

Can culture always be used as a tool for positive public diplomacy?

As women circumvent strict censorship rules in Iran, the Qatari government looks to counter reports assailing the country's labor laws prior to the 2022 FIFA World Cup.

As evident in Sao Paulo, London, Singapore, and New York, the diplomatic role of global cities is increasing.

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