europe

For those of us committed to using cultural diplomacy as a significant force in advancing the national interest, that kind of condescending view is aggravating and we always welcome solid evidence that it is wrong.Such evidence comes now from the British Council...

Poland and Ukraine have the opportunity this month to promote sport in its best light, and both countries hope that the trade-off in terms of new infrastructure and political and economic influence is what they bargained for when they bid five years ago to jointly hold Europe’s soccer championship...

The street jugglers are out in action and a festive buzz is growing in the Ukrainian capital where the centre has been transformed into one big Euro soccer ‘welcome’ zone. But the closer the Euro 2012 tournament gets, the more the problems mount for President Viktor Yanukovich.

The jubilee is meant more as a unifier than a pacifier, and the national broadcaster is entrusted with gushing appropriately, often when nothing is happening but a bout of rain-washed punting. But the project of British propagandising looks like falling apart under examination.

Valued at $2.6 billion, with a promise by Wanda to invest an additional $500 million to update facilities, the deal seems like a win-win for the current owners and employees of AMC, as well as for Chinese investors intent on learning the business of movie distribution and extending China's soft power.

The attractiveness of European culture constitutes a formidable component of the EU's soft power in China. The EU could increase its soft power by further building trust and reducing perceptions of European aggressiveness.

May 16, 2012

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