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A £198m Transfer Is Not About Football. It's About Soft Power (The Guardian) on Sep 1, 2017
The Limits of Chinese Soft Power (Project Syndicate) on Jul 10, 2015
History and Culture Not Enough to Drive China’s Soft Power Efforts (Global Times (China)) on Oct 15, 2013
India projecting its soft power globally: ICCR chief (Thaindian News) on Oct 7, 2009
India’s biggest asset is ‘soft power’ (The Hindu) on Oct 29, 2011
America’s Soft Power Future (The Diplomat) on Jun 30, 2012
In Defence of Soft Power: Why a “War” on Terror Will Never Win (New Statesman) on Feb 24, 2015
After dramatic growth, ‘soft power’ contractors face more uncertainty (The Washington Post) on Sep 3, 2011
When Soft Power Can Shape Hard Reality (Daily Pioneer) on May 30, 2016
Large gaps in soft power (Dawn) on Jul 1, 2012
Shanghai World Expo showcases China’s soft power (The Associated Press) on Apr 25, 2010
The Taiwan Gambit: Security Through Soft Power (Cargegie Endowment) on Apr 27, 2012
Daoist thought can help balance soft power push (Global Times) on Jul 3, 2012
Be it Californians Doing Yoga or Britishers Eating Indian Curry, India’s Soft Power Has Been Spreading (Indian Express) on Jan 9, 2015
Big Nations' Aid in AirAsia Search May be to Boost Their Soft-Power Stance, Observers Say (South China Morning Post ) on Jan 11, 2015
China’s ‘soft power’ blitz no major concern: US study (AFP) on May 6, 2008
PM vouches for Bollywood’s ‘soft power’ role (Express India) on Jun 11, 2008
‘Soft power’ Prompts Business Relocations (People's Daily Online) on Aug 24, 2009
Military’s Haiti Mission Winds Down, But Soft-Power Lessons Linger (WIRED) on Apr 1, 2010
Shanghai and the Mystery of China’s Soft Power (The Huffington Post (blog)) on May 5, 2010
Korean Stand-off: US Soft Power Play To Maintain Aggression Towards Iran (Center for Research on Globali) on May 25, 2010
Science, not Hollywood or Starbucks, is America’s best soft power (The Christian Science Monitor) on Jun 28, 2010
EU Using Soft Power in Zimbabwe (InDepthNews) on Jul 5, 2010
Youth groups bring TW’s soft power to Central America (Radio Taiwan International) on Jul 22, 2010
Soft power on show at Ajmer and Mumbai (DNA India) on Sep 6, 2010
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