
Expo 2025 Viewpoints
Oct 6, 2025
In 2025, a group of USC Master of Public Diplomacy students led by program director Jay Wang visited Expo 2025 in Osaka, Japan, and produced a series of articles and photo essays.
Reimagining Media Engagement at World Expos By Maliz Mahop With 90 percent of visitors from the host country, Mahop considers: how do we engage the rest of the world? |
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How Video Games Amplify Japan's Diplomacy By Yao Li Beyond mere video games, Li calls them "nation-backed muscle-memory diplomacy, engineered to linger long after the controller clicks off." |
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Global Stories, Personal Journey By Maelee Blancaflor Blancaflor explores the role of interactive media in creating personalized Expo 2025 experiences. |
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Exhibition vs. Reality By Ruby Perlman Perlman probes nation-branding and soft power in the Expo's Indo-Pacific Pavilions. |
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Sensory Design By Katerin Ortega Villanueva Villanueva explores the prominence of "Sensory Design" at Expo 2025 Osaka -- engaging visitors through sight, sound, smell, touch, and even taste |
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Expo 2025: A Photo Odyssey By Yao Li and Andrew Dubbins Li captures a series of stunning photographs, presented as a world tour of its innovative pavilions. |
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