APDS Blogger: Melanie Ciolek

Since the violent aftermath of Iran’s presidential elections, American policymakers have struggled with how best to approach the opposition Green Movement without jeopardizing U.S. efforts to limit Iran’s nuclear ambitions. There are signs that an increasingly popular approach might not be more sanctions – but fewer, at least when it comes to Internet technologies.

I thought we elected a new president in 2008.

But Undersecretary of State for Public Diplomacy and Public Affairs Judith McHale proudly says she is “on the same page” as her predecessors Karen Hughes and James Glassman in defining a new public diplomacy strategy. She cites “consensus” among members of the undersecretary club.

Readers of this space know there’s been a recent flurry of public activity by those who set the course of U.S. communications efforts with foreign publics.

Is it time to revisit the “theory question” in public diplomacy studies? There is much to be said about how the art of actually doing public diplomacy reflects a complex array of skills, experience, and personality. Understanding what goes into the practice of public diplomacy is an essential question for those preparing for a career in the public diplomacy sections of the State Department or other foreign ministries, as well as institutions that aspire to educate individuals for this kind of career.

I’m obsessed this month with simplicity.

The long-awaited “roadmap” for U.S. public diplomacy has finally emerged from Undersecretary of State Judith McHale’s office, and it is a stunning disappointment.

It is so lacking in imagination, so narrow in its scope, and so insufficient in its appraisal of the tasks facing U.S. public diplomats that it is impossible to understand why its preparation took so many months.

Last Thursday (March 4, 2010), some of the top thinkers currently engaging the issue of America’s image in the world testified on Capitol Hill in hearings before the House Committee on Foreign Affairs under the title ‘Restoring America’s Reputation in the World: Why it Matters.’ Joseph Nye of Harvard stressed the value of smart power. Andrew Kohut of Pew pointed to the fragility of the recent promising trends in world opinion and J... >