Ralph Waldo Emerson famously lamented "How much of human life is lost in waiting" and observers of U.S. public diplomacy these last few months could be forgiven for saying the same thing. While other areas of government have something to show for the first one-hundred days of the Obama administration, formal public diplomacy initiatives have been hard to find.

When will China ever learn? It’s not how loud you speak, or how many times you say something, but what you say that counts. Reports that the Communist Party of China (CPC) has launched a new English-language newspaper, the Global Times, should be greeted with the usual mixture of delight (yet more evidence of the Chinese jumping on the public diplomacy bandwagon) and cynicism (yet more evidence of the Chinese jumping on the public diplomacy bandwagon).

There’s nothing quite as satisfying as a good patriotic cry. Russians and like-minded Ukrainians are lining up these days to see a movie, “Taras Bulba”, that allows them this public pleasure while undercutting Ukraine’s separate national identity. A real “twofer” for the movie’s sponsors, the Russian government.

The more things stay the same, the more they change.

An American president traveled to Iraq to praise American soldiers for giving that nation time to stand on its own feet. He told Muslims that the United States respected their religion. He expressed his commitment to an American military presence in Afghanistan. And he refused to back down from regularly violating Pakistani sovereignty as he fights anti-American forces there.

Secretary of State Hillary Clinton’s recent trip to Mexico (March 25-26) demonstrated, once again, the power of public diplomacy. The trip was a tour de force (with only one minor mishap) that opened a window of opportunity in a bilateral relationship that had become badly damaged. Prior to her trip, the mood toward the United States in Mexico was quite sour, the consequence of both Bush administration policies and recent developments.

Earlier this month, a blue ribbon panel, appointed in 2008 by Australia’s Lowy Institute for International Policy to enquire into that country's foreign ministry and representational capacity, reported a deep diplomatic deficit and has recommended sweeping reform and major reinvestment. The findings, which include a series of recommendations on public diplomacy, are widely applicable and warrant close inspection.

This may turn out to be a footnote in the annals of public diplomacy, but it is an instructive one nonetheless. The Amerika Haus in Berlin, a symbol of U.S.-government public diplomacy throughout the Cold War, has been quietly resurrected by a German-American not-for-profit to serve as a venue for America-related events in the German capital.

What’s changed about the climate for cultural relations between the peoples of the world? Pretty obvious, the global economic crisis. On the eve of the G20 summit, cultural relations might seem marginal, irrelevant or a luxury we can’t afford. All the answers surely lie with international institutions, diplomats and politicians, not international education and cultural links. And as for international consensus on climate change, can we afford to care any more?