Jejomar Binay called for more opera diplomacy to improve and sustain friendly ties between the Philippines and Italy...."What we cannot achieve through the usual channels, I think opera might be a more viable and musical alternative," added Binay

As multicultural media in Canada grows, so is its use by emerging countries "as a way of influencing foreign public opinion, and as a part of their formal foreign policy apparatus," says one academic.

“It’s not easy for all of you, I’m sure, to sum up what this experience has been like for you, but I can tell you that, from where we are, what we are filled up with is pride. We’re proud of you for demonstrating your understanding of the needs of your own communities,” said Tara Sonenshine, undersecretary for public diplomacy and public affairs.

Backed by its gastronomy, martial arts, music and manga culture, Brazil's small but influential Japanese community is wielding soft power to assert ethnic pride and preserve century-old ties..."the main objective, beyond the preservation of the Japanese culture, is furthering the integration of the Japanese and broader Brazilian communities."

The report calls for new measures to build trust and improve perceptions of each other in the fields of education, diplomacy, media and security. They include doubling Australia’s public diplomacy budget, extending post-study work rights to international students, and training Australian teachers in Hindi language in anticipation of it being added to the Australian curriculum.

The Ministry of Diaspora Affairs and Public Diplomacy established a special web site and focuses much of its attention on this issue. While high ranking government officials grapple with this problem, a group of 14- and 15- year-old boys are putting on a clinic regarding how to improve Israel’s image – just be nice.

Michael Kahn Ackermann, former President of the Goethe Institute in China and now a senior consultant to the Confucius Institute, says a state's image cannot be built artificially, especially when it concerns culture. Countries naturally want to show their best side to the public, but Ackermann does not think there is any excuse for forming a "perfect" image that hides deficiencies.

Stating that CIKU has been playing an essential role in cultural exchanges and people to people relations by bridging the language barrier, Liang said that Nepalese people have been showing immense enthusiasm to learn the language as a result of which Chinese language has been included in the curriculum of many colleges in Nepal.