Twitter’s #PositionOfStrength, a women’s empowerment initiative launched on Friday across India to help female Internet users bridge the gender equality gap online, using online platforms to expand their reach and influence. It was previously run in Australia and India, but this is the first time the campaign arrives in Asia.

Pakistan's literary scene is seeing a spirited revival, with packed festivals attracting tens of thousands in a rock concert-like atmosphere that defies security threats in a growing cultural renaissance.  Events such as the raucous Lahore Literary Festival [...] are reclaiming the “cultural space” that has shrunk significantly in the conservative Muslim nation in recent years amid a raging Islamist insurgency.

Vietnamese Ambassador to India Ton Sinh Thanh on Saturday invited Indian filmmakers to shoot their movies in Vietnam to boost the two millenia-old cultural ties between the two countries. [...] “we should try new areas such as exchange of movies and promoting film shooting in each other’s countries,” Ton said while speaking as the guest of honour at a bilateral international seminar...

The colorful filmmaker aims to build a solid relationship between filmmakers and other cultural agents in both Morocco and India. He has participated in several film festivals, including the Festival International Du Cinema D’auteur De Rabat, which took place last week in Rabat, as part of an effort in “parallel diplomacy."

Revolving around the theme of innovation, design and sustainability, the Make In India Centre showcases some of the country's most innovative and trendsetting products and manufacturing processes before the world for the first time after the global launch of the 'Make In India' initiative in September 2014.

India’s Rural Olympics, formally known as the Kila Raipur Sports Festival, is held annually each winter in Kila Raipur on the outskirts of Ludhiana, Punjab. The festival has been running since 1933. The four-day festival is a celebration of, well, rural Indian culture. 

The emphasis that Prime Minister Narendra Modi has laid on setting and revamping India’s foreign policy agenda is indeed laudable. In his foreign trips, there has been a constant focus on creating a perception around and effectively projecting ‘Brand India’. It is here that the importance of public diplomacy comes in.