These would mainly entail concrete and transparent democratic improvements, as well as economic measures aimed at improving quality of life and opportunities for the general public. The United States could complement assistance by augmenting its public diplomacy, cultural outreach and educational exchanges.

The "soft power", i.e., the power to lead by example, of the U.S. has reached an all-time low in Egypt. Female Presidential candidate Bothaina Kamel recently declined a nomination for the annual Women of Courage award at the State Department.

The Turks are selling pasta to the Italians, educating Papua-New Guineans in their universities, building airports in Egypt...Turkey has not felt and acted like the confident global player it is today since the heyday of the Ottoman Empire in the sixteenth century.

Iran was never tackled in the same way as Iraq was, but with a 17-year long US trade embargo on Iran and no real diplomatic relations for 30 years – the two countries are clearly not friends. Earlier this year, US Secretary of State Clinton labeled Iran as “awful” in a speech about internet freedoms. But do we think Iran is “Evil”?

To improve Israel’s image in the United States, one of the best things is to bring opinion makers to the country. And just like in Israel where the likes of Yaron Dekel and Keren Neubach often play a big role in setting the national agenda, in the US, there’s no greater barometer for public opinion than the radio talk show host.

...while the Turkish model of democracy has made Ankara very popular amongst the youth and Islamist movements from Sana’a to Tunis—who see Turkey’s democratic success as a potential path they wish to take—Turkey could soon be one of many voices in the region, notably Cairo, promoting different models of local democracy and their soft power will be tied to how many states adopt their model.

...the Arab Spring could serve as an opportunity for Israel to re-think important aspects of its public diplomacy and political programs. In this respect, Israel’s relationship with one (albeit non-Arab) Muslim country could serve as a model to guide Israeli leaders as they redefine our relations with countries closer to home. That country is Indonesia.

One lesson of the Arab Spring is that news now travels very fast indeed. Within hours of the 20,000 copies of the second issue of Egypt Independent being pulped, the story had spread not only in Egypt, but globally, as the article in London's The Independent attests.