Since the December 2012 inauguration of President Enrique Peña Nieto, Mexico has implemented a series of reforms that could forever change Mexican governance and its economy’s competitiveness.

A new brand campaign from Tahiti Tourisme seeks to establish a deeper mystique lying beneath the surface of the “picture postcard” beauty of the destination. With the rise of competition in the Pacific from such island destinations as Fiji and the Cooks, Tahiti Tourisme saw a need to create more differentiation. The branding is global and not specific to any particular market.

The China Institute will hold its annual gala today, celebrating the 88th year since its founding in 1926 and making it the oldest US-China cultural organization in the United States.  The China Institute in Manhattan was established by American and Chinese educators, including John Dewey, Hu Shih, president of Peking University and China's ambassador to the US, and Kuo Pingwen, founder of the National Southeastern University in China.

In the long run, brands’ ultimate value lies in their ability to appeal to consumers outside their home market. Giants like McDonald’s, Coca-Cola, and Microsoft derive anywhere from 70 to 80 percent of total revenue from outside the U.S. And that’s the true marker of the power of a brand—and of a country’s economy. 

The Cultural Office of the Bahraini Embassy to the USA took part in the "Passport DC" event, an annual celebration in which more than 50 embassies participate in order to inform the American society about their countries' civilisations, cultures and history.

Two bombs killed 10 people and wounded 70 others Friday, at a market in Kenya’s capital, while hundreds of British tourists were evacuated from the coastal resort of Mombasa after warnings of an impending attack by Islamic extremists.  President Uhuru Kenyatta, appearing at a previously planned news conference soon after the bombings, offered his condolences.  But he dismissed the tourism warnings from the U.S. and Britain that led to the evacuations, saying terrorism is a common problem and not unique to Kenya.

A group of 24 students from Hoesbach, Germany, and two of their teachers spent the past three weeks in Hudson experiencing American culture and education.  For the teens from Hanus-Seidel Gymnasium (the German name for a college preparatory school), it also was a reunion with Hudson High School students who visited Hoesbach for three weeks last June.

With only two candidates, and a very likely winner, Egypt’s upcoming presidential election may not be the hottest of electoral races around.  But social media has found a way to spice things up by bringing a Hollywood star into the limelight.  Kevin Spacey has become the pick of many Twitter and Facebook users to become Egypt’s next president in a trending spoof campaign.