The ANC has adopted as its official position an intelligence report that claims Western imperialist powers are working through opposition parties, nongovernmental organisations (NGOs) and campaigns such as #ZumaMustFall to bring about “regime change” in countries including South Africa. The report lists “#tag campaigns on social media, such as #ZumaMustFall and #FeesMustFall”, as being among the “soft power” tactics used to advance the cause of regime change in the region.

...Several new programs were created to advance the transformational public diplomacy agenda in today's communications environment. In this connection, there is a Rapid Response Unit that monitors foreign broadcasts and blogs and produces a daily one-to-two page report..