nation branding

Co-hosted by CPD Faculty Fellow Nicholas J. Cull and Good Country Index founder Simon Anholt, the podcast People, Places, Power featured weekly discussions on international reputation, foreign policy and related issues along the way. 

AI provides a valuable opportunity to maximize impact while improving efficiency, especially for resource-constrained organizations like those in public diplomacy. 

Spain’s remarkable sports achievements on July 14th have set the stage for a powerful public diplomacy strategy.

The Meloni government’s “Made in Italy” campaign of branding and export promotion reflects a compromise between nationalism and internationalism.

The author Umme Laila explores how China uses soft power and public diplomacy to reshape its global image. 

Photo of Lalbag Fort, Dhaka, Bangladesh by Md Tanvir Mehadi Shovon via Canva

The nation branding campaign “Beautiful Bangladesh” conveys an image that is not in sync with the reality inside the country. 

A woman writing on a notepad and holding two microphones by Mihajlo Maricic via Canva.com

Public diplomacy scholars and practitioners should stop conceptualizing the media as mere arenas for soft power efforts.

Indonesia on the world map by yorkfoto via Canva

It is important to enhance public diplomacy for Indonesia by publishing research and stories in international outlets for the intellectual community.

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