Brown soot-filled skies darken this San Francisco day as homes and fields burn a few miles north in Napa and beyond. It is the worst regional fire here in generations. Texas, Florida, Puerto Rico and now Northern...
KEEP READINGBrand USA: Land of Dreams
This video is one of the first Brand USA productions released upon the launch of their global marketing campaign in 2012 to promote the United States as a premier tourist destination. Brand USA was established in 2010 by the Travel Promotion Act to increase global interest in visiting the United States and it works in partnership with the travel industry not only to maximize the economic benefits of tourism but also to foster mutual understanding between people and cultures.
Read CPD Director Jay Wang's blog Advertising USA for more on the challenges facing Brand USA.
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