INDIAFRICA, a shared future which was launched in Nigeria in August 2011 at Lagos Business School is "a unique people to people and youth outreach programme that brings Africans and Indians together through competition, creative exchanges and collaboration". The finals which held last September at the City Hall, Lagos, featured presentations by 9 teams from Nigeria, Kenya, Uganda, South Africa and India.

Rather than encouraging and welcoming entrepreneurs, America is turning them away in droves.

Competitors, be it hard currency (trade) or hardware and software (information technology), India and China are, and have reasons to be, competing in exercising their soft power as well. Inheritors of ancient cultures that have influenced others for centuries, both vigorously "export" them as part of "soft diplomacy".

Several weeks before, in Algiers in December 2010, the U.S. State Department had launched the North African Partnership for Economic Opportunity (Napeo), bringing together over 300 entrepreneurs from Algeria, Mauritania, Morocco, Tunisia and Libya.

Water, Women, Entrepreneurs, Emerging Markets - Four Key Global Corporate Diplomacy Trends for 2011-2012

Youth engagement has already been a priority at many United States embassies. The United States is focusing on economic empowerment, through programs around the world that educate, create employment opportunities, and foster entrepreneurship for young people. Programs like Youth:Work, which has trained and employed thousands of young people in Latin America. We are launching initiatives that encourage civic participation, create local leadership opportunities, and develop linkages between young people and their governments.