Under the new diplomacy, we feel talking with governments is not enough, and want to build contacts at people, business and NGO levels. Increasingly, this is how foreign policy will be conducted. In fact, the US is most enthusiastic about what we call ‘smart power,’ as opposed to hard power (using force) or soft power (the traditional non-military stuff).

Ottawa should appoint a parliamentary secretary to oversee an office dedicated to engaging with these Canadian citizens, who live [abroad].Through outreach and public diplomacy, this office could foster greater business, educational and cultural ties with Canadians who live abroad.

The government needs to have strong universities and think thanks where thinking on national security, foreign policy and international security is done... Careers in national security for young minds should be created. Security agencies should be professionalized. The government’s interface with the public through coordinated public diplomacy must be encouraged.

After nearly a week of public diplomacy and outreach in Africa, U.S. first lady Michelle Obama and her family went on safari on Saturday and had an encounter with an elephant.

...the approach adopted by El-Arabi in pursuing this renewed focus on Africa, as well as the public diplomacy initiatives launched by Egypt post-revolution, had much greater credibility.

With the pick of Sung Kim, a Korea-born career diplomat, as his new ambassador to Seoul, U.S. President Barack Obama aims to handle the North Korean nuclear issue in a more professional way and step up public diplomacy with South Koreans...

Ryan Roberts has taken up his duties as the cultural affairs officer in the Public Diplomacy Section of the American Institute in Taiwan (AIT)... responsible for strengthening ties between educational and cultural institutions in Taiwan and the United States, the AIT said.

The Marshall McLuhan Prize, named after the world-renowned Canadian communication scholar...Launched in 1997, the prize aims to encourage investigative journalism in the Philippines, underlining Canada’s belief that "a strong media is essential to a free democratic society."