hitler

August 28, 2013

Unlike sex, despotism doesn’t usually sell. That doesn’t stop some marketers from trying. Entrepreneurs around the world are profiting from businesses and products named after blood-stained dictators. Goods that invoke Hitler, for example, are popular in India, where, it seems, some businesses think the pull of his charisma outweighs the negative connotation of his crimes. A Mumbai restaurant was recently forced to rename its Hitler’s Cross pizza after outrage from Jewish groups.