Despite its advocacy for Beijing's controversial and important position in the disputed South China Sea, the Institute for China-American Studies (ICAS) -- the only Chinese think tank based in Washington DC -- has been unable to rise from obscurity. Google their initials and they come up on the third page, behind the Institute of Chartered Accountants of Scotland, the International Council of Air Shows, and the Inupiat Community of the Arctic Slope, a tribe in Alaska. It has all of 43 Twitter followers.