media

“If you are going to tell people the truth, you better make them laugh; otherwise, they’ll kill you.”
-George Bernard Shaw

I used to think that humor was one thing that didn’t translate in cross-cultural communication. In my travels, I had watched numerous attempts at jokes fail miserably as they got lost in translation or cultural nuances. Things often ended awkwardly amid the seemingly untranslatable nature of humor.

In a world of increasing opportunities to participate in public debate online via social media, the blogosphere and comments on news sites, the first World Radio Day on 13 February, organised by Unesco, reminds us to celebrate the radio as an unsung hero that is steadily empowering people to access information and – crucially – to respond to what they hear.

Muscatine, Iowa, is to play host to a special guest on Wednesday, when China’s Vice President Xi Jinping, the nation’s presumed next leader, returns to the small town he first visited as part of a sister-state program more than two decades ago. Mr. Xi’s journey to America’s heartland underscores the importance of the public dimension of U.S-China diplomacy.

Brand USA, a non-profit, public-private partnership, is to launch a global advertising campaign next month, as part of the country’s concerted effort in marketing tourism to the world. Symbolic as it may be, it sends an unmistakable signal reaffirming America’s openness and optimism, the very foundation of the country’s soft power.

The hallyu – or “Korean wave” as the phenomenon is known in Asia – is now spreading to Europe and the US, and spurring South Korea’s export earnings. Cultural exports are...giving the once reclusive country a global cachet for the first time, shaking off the war-torn images of the US comedy M*A*S*H.

The sudden resignation of Walter Isaacson as Chairman of the Broadcasting Board of Governors will further paralyze an already dysfunctional organization in desperate need of restructuring to move beyond yesterday and meet the requirements of today and tomorrow. This comes at a critical time when the BBG is attempting to complete and gain support for a new strategic plan.

While organisers hope London 2012's economic impact will be one of its main legacies, bringing £1bn of extra business over four years, some question the mixed message being projected by the GREAT campaign.

Britain’s Culture Secretary Jeremy Hunt launched a major campaign on Thursday to attract an extra 4.6 million tourists to the U.K. through advertisements in 14 cities worldwide. The goal of the campaign...is to maximize the tourism and business potential generated by Britain’s hosting of the 2012 Olympics.

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