The French and Germans do more on public diplomacy in Asia. We do not have consulates across China and India and Indonesia, as we should have. We do not even have an embassy in Mongolia.

To vent their frustration with the regime of President Bashar al-Assad, whose crackdown on the country’s uprising has killed an estimated 2,700 civilians since mid-March, the ambassadors have taken to slamming the regime on the embassy blog, embassy Facebook page, and online interviews, Storyful reports.

While one basketball team was touring China this summer, former Georgetown University men's and women's basketball players joined together with the United States Embassy in Montenegro to bring the Fourth Annual Basketball Diplomacy program to underprivileged youth in the Balkans.

So much for our public diplomacy. When the Indonesia mission’s offices in New York City renege on paying parking fines and instead simply rake up the bills, what does it really say about the nation’s reputation abroad?

“The window for diplomacy is closed.” So said President George W. Bush as the U.S. prepared to launch military action in Iraq. Mr. Bush intended that statement as a message to Saddam Hussein that the U.S. was no longer willing to negotiate and that his immediate departure from power was the only option; but in light of history his metaphor was somewhat ironic. In the aftermath of the attacks on September 11, 2001, the United States missed a number of opportunities to repurpose the enormous outpouring of good will around the world into a focused and potent strategy of public diplomacy.

One decade later, has anything changed? This question was asked over and over during the 10th anniversary of the 9/11 attacks.

Countries in East Asia are increasingly looking to pop culture, as an instrument of "soft power". And the "soft power" competition is alive and well in East Asia, with not just financial returns at stake, but also as a positive influence in the attitudes of target or importing countries.

Hosting a concert by the shores of Rawal Lake, the US embassy brought together America's "Ari Roland Jazz Quartet" and Pakistani rock band "Fuzon", capping the night with the "world premiere" of a special friendship song.