The EU prides itself on its soft power that consists, among other things, of helping build the rule of law, granting financial assistance and development aid, and extending trade-preferential tariffs. In the case of Moldova, it is the very attractiveness of the EU itself that has remained a magnet for the majority of the country's 3.5 million inhabitants.

Ottawa is putting more money into a project aimed at communicating directly with Iranian citizens as it looks to apply a similar strategy in other countries including Russia and parts of Iraq and Syria.

State propagandists - if far from all policy-makers - have long understood the political power of language learning. (...) Most major states figured this out years ago. Democracies like France, the UK and Germany have publicly funded institutes around the world teaching their languages and cultures. This is part of what diplomats call soft power, the drive to boost global influence by co-opting rather than coercing, by friendly persuasion rather than force.

According to the American-born filmmaker and writer, Ukraine is just the latest country in a long list to fall prey to “America’s soft power technique called ‘Regime Change 101.'"

A survey by the Pew Research Center asked the question, "Do you have a favorable or unfavorable view of Russia?"

Russia appears striving to boost the demand for its language in North Korea, amid signs that the Cold War allies try to build up strong bilateral relations. Russia's Maritime Province of Siberia donated as many as 1,400 Russian books to North Korea, the Russian news agency Interfax said Wednesday.