Anyone who has followed international affairs closely knows that one distinctive flaw in U.S. cultural diplomacy is our public welcome pavilions at major world events, including the Olympics and the World Cup. (...) After experiencing this first-hand Maxine Turner, President of the U.S. Welcome Pavilion, stepped in to create a space where U.S. culture and business can come together to reach a global public. We spoke with her about her plans for the inaugural U.S. Welcome Pavilion at the 2016 Rio Olympics.