Asia | USC Center on Public Diplomacy

Asia

Brand Singapore: How Nation Branding Built Asia’s Leading Global City.

January 2, 2011

Consumer Politics and Brand Nationality in the Global Marketplace: The Case of American Brands in China and Implications for Public Relations.

November 7, 2010

Monsoon: The Indian Ocean and the Future of American Power.

October 1, 2010

Winds from the East: How the People's Republic of China Seeks to Influence the Media in Africa, Latin America, and Southeast Asia.

September 7, 2010

Public diplomacy games: a comparative study of American and Japanese responses to the interplay of nationalism, ideology and Chinese soft power strategies around the 2008 Beijing Olympics.

June 29, 2010

The Role of the Beijing Olympics in China's Public Diplomacy and its Impact on Politics, Economics and Environment.

June 7, 2010

Undersecretary Judith McHale on Smart Power in US-China Relations -

June 2, 2010

Remarks at a Signing Ceremony Launching the U.S.-China Consultation on People-to-People Exchange.

May 25, 2010

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