Cultural exchanges and cooperation between China and the Republic of Korea (ROK) are on the rise, as President Xi Jinping's visit to Seoul this week is sure to provide more impetus.  Korean TV and pop crossovers to China are proving more popular and socially significant than ever.

Chinese President Xi Jinping has said China will never seek to impose its will on other nations, no matter how strong it becomes.  With this speech, China's president had one clear goal: sending a message of reassurance to China's neighbours and other nations further afield watching this nation's rise, who wonder what sort of great power it may turn out to be.

Look out, mainland China: Batman, cloaked in the cause of Hong Kong independence, is coming to get you, along with the cast of 2012's special-effects filled, genre-busting summer extravaganza Cloud Atlas.  

The relationship between India and Maldives has changed much from what it was in the post-independent 1960s. After setting up its harbours in the island nation, now China’s use of soft power is gaining strength. 

The Chinese Embassy in Washington blasted members of Congress forvoting to rename its street address after an imprisoned Nobel Peace Prize laureate in what was a clear -- if somewhat juvenile -- attempt to needle Beijing for its human rights record.

China and Russia are fighting a heated war with the United States. It is an intense battle of words and ideas fought between state-sponsored broadcasters, on the airwaves, and online.

In today's times, China has adopted soft power in a different sense. It is concerned to couch its rise to global power in non-threatening tones. Not wanting, like Germany and Japan in the late 19th and early 20th centuries, to threaten the existing world order and provoke a world war, it wishes to present its rise as harmonious.