The PPEM will allow the two countries to exchange information, identify common objectives and strategies and create opportunities for people in both countries to benefit from the sharing of social, cultural and economic capital across government, academia, business and civil society.

China has begun using the One-Belt-One-Road project, rechristened the Belt-and-Road Initiative (BRI), for expanding diplomatic engagement and securing strategic mileage. India might find itself strategically cramped as several countries from Asia and Europe get more committed to the Chinese connectivity plan, leaving India isolated. In a major public diplomacy exercise, China has announced scholarships for at least 3,000 students from countries and regions around BRI.

The first China-themed library in Mexico was inaugurated on Monday in a bid to promote cultural exchange.Books on Chinese history, art, culture, traditional medicine and music, among other topics, as well as digital and video archives, can be found at the new Chinese Library at Mexico City's Anahuac University. Officials from China and the prestigious private university were on hand to inaugurate the 14th library of its kind worldwide, as part of celebrations marking 45 years of diplomatic ties between the two countries.

While China’s presence and influence in Africa is well documented – especially regarding resource extraction – another element is increasingly becoming an important economic and political tool: traditional Chinese medicine. Chinese involvement in Africa has long included a prominent medical presence, with Beijing supporting medical efforts on the continent for decades. As China’s export capacity increased in the late 1990s and early 2000s

After completing an intense campaign and claiming victory in the historic referendum, President Erdoğan is scheduled to pay a visit to global powers and meet key state leaders in May, including a first-time meeting with U.S. President Donald Trump in mid-May.[...] President Erdoğan went through a busy schedule ahead of the referendum on April 16, where he held rallies in support of the "yes" campaign almost every day, at times participating in a few rallies a day.

Greek Foreign Minister Nikos Kotzias said that the upcoming Forum of Ancient Civilizations conference, hosted by Greece, will bring together countries with some of the world's oldest cultures to find ways of exercising soft power across the world.[...] The two-day conference is due to take place in the Greek capital of Athens on Sunday and will feature representatives from China, India, Iraq, Iran, Egypt, Italy, Mexico, Peru, Bolivia as well as Greece.

Australia’s Ambassador to China HE Ms Jan Adams AO PSM said, “The Australian Embassy proudly supports Screen Australia, Ausfilm and the Australian screen industry. Our work together delivers public diplomacy and economic diplomacy benefits by highlighting Australian creative excellence, deepening cultural understanding and delivering business opportunities in a fast growing market. 2017 is the Australia China Year of Tourism and marks the 45th anniversary of diplomatic relations. It is a great time to be making co-productions.”

Our hyper-connected world has put more power in the hands of individuals and other non-state actors – from NGOs like Greenpeace to transnational terror groups like the so-called Islamic State. Over the past decade, foreign ministries have responded by becoming increasingly sophisticated in their communication strategies. Diplomats need to communicate directly with foreign publics to explain foreign policies, and to mobilize governments and civil society to support their aims.