U.S. President Barack Obama recently met with the Dalai Lama at the White House despite strong objections from China. Shortly after the meeting, China expressed its high indignation and determined opposition in a stern formal complaint with the United States.

"..industry should focus on promoting independent innovation and core competence to grapple with increasingly stiff challenges," Zhang said. He further suggested that sectors such as the auto industry...should enhance soft power to build brand names and compete in the overseas market.

Nicholas J. Cull, Professor of Public Diplomacy at USC was invited to the Chinese Consulate General in Los Angeles and delivered a lecture on public diplomacy and soft power... Professor Cull discussed the concept of public diplomacy, its new development and shared lessons.

Yao Ming is one of the few Chinese faces recognized by American audiences," said Brook Larmer, author of "Operation Yao Ming: The Chinese Sports Empire, American Big Business, and the Making of an NBA Superstar." "As much as we scoff at sports as just a game, for China it's a crucial part of its soft power diplomacy.

Beijing's strategic plan to dominate Vietnam, the intellectuals assert, is already well-advanced, to the point that the economy is virtually under Chinese control and Chinese ‘soft power' has corrupted the nation's political life.

The Chinese government has criticized unnamed "overseas media organizations" and said their reports that former President Jiang Zemin had died "are pure rumor." But instead of telling the world about the health of Jiang, Beijing responded by stonewalling and censoring the Internet to the extent that even information on the hospital where the former leader is being treated was blacked out.

It's not size of your sports diplomacy that matters, it's what you do with it. This is why we can all learn a lesson from Sarandon, who at 64 has lost neither her looks nor her charm, when she informs the audience today that she is "a ping-pong propagandist" - while flashing a beautiful smile.

Hu Yuandong of UNIDO...says the focus of the project is job creation, poverty alleviation and environmental protection. Xiao has made clear that the $3bn investment is not coming from the Chinese government, but rather from various funds "around the world" - even from the Middle East. But it would be difficult not to see this as a smart move by China and an extension of its soft power.