Social media has transformed the way people receive and share information in both personal and business settings.  Most importantly, businesses in the Middle East should always ensure that their use of social media is tailored to the specific cultural and demographic characteristics of the region.

Today we take for granted that information warfare — whether the disruption of other nations’ computer systems, the monitoring of citizens’ telephone calls to detect terrorist threats or the use of social media to shape foreign attitudes — is a key tool of national security. But virtually all our concerns about such tactics find their roots in the Great War, particularly in its first hours, when the Alert’s hatchet-wielding crew began its work.

Maysoon Khatib's Facebook page is usually devoted to fun-filled images and anecdotes detailing her sometimes harried life as a mother of four children.  But lately, the Kentucky woman's social media posts have taken a somber turn. Instead of snapshots of her kids at summer camp, Khatib is sharing urgent messages about the destruction thousands of miles away in Gaza.

More and more people take to Twitter to share their experiences and emotions.  On the week starting Monday 28 July 2014, Gaza is bombarded by Israel. One Gaza resident calls it "the worst night in this war".  Residents in Israel have their own problems as they face rocket attacks from Gaza. Sirens go off throughout the night, forcing many Israelis to flee to bomb shelters. 

Columbia University Senior Fellow Alec Ross discusses how social media has helped drive the public conversation and engage people in foreign affairs. He speaks on ‘Market Makers.”

"A Panel Discussion on Digital Diplomacy Hosted by the U.S. Foreign Press Center." (2014). 

ABOUT: Assistant Secretary for the Bureau of Educational and Cultural Affairs Evan Ryan, Assistant Secretary for the Bureau of Public Affairs Douglas Frantz, and Coordinator for International Information Programs Macon Phillips discuss "Digital Diplomacy."