Public Diplomacy and Diaspora Affairs Minister Yuli Edelstein talked about the best way to combat Israel-bashing, which he said had become a very popular subject. His advice was to tell the truth. “The more accurate the picture of Israel, the easier it will be for us to deal with those on the Israel-bashing campaign."

Most everyone involved in U.S. public diplomacy policy seems ready for the Smith-Mundt Act's overhaul -- especially the Broadcasting Board of Governors, who oversee U.S. international broadcasting efforts. They included the repeal of the domestic distribution ban as a goal in their recently-released strategic plan for 2012-16.

"I tell all our ambassadors, remember, you only have one mouth but you have two ears, so use this as a way not just of communicating with the citizens of the country where you are serving, but also understanding the point of view of people who may not be sitting at a mahogany table inside the embassy," says Alec Ross, the State Department's senior adviser on innovation.

Countries project power and influence in a number of ways. Traditionally they do so through military and economic clout. But education matters too. Alumni of Australian universities and colleges can be strong advocates of our cause and even our interests. They understand us and a crucial phase of their lives was spent with us and learning from us. This is soft power but real power.

Even if the politics of India-United States ties sometimes falls short of the hoop, the two nations continue to score slam-dunks in terms of bilateral sport diplomacy. This week the U.S. State Department announced that the second round of people-to-people exchanges under its Sports Visitor programme...

China has initiated a "going out" policy that is aimed at taking the country's publishing industry to the next level, at home and abroad. Along with the Confucius Institute, which is opening schools across the globe, Chinese books are already proving a big draw overseas.