...The fourth priority is what I call economic statecraft; in particular, how we use diplomacy and development to create American jobs. We have more than 1,000 State Department economic officers working to help American businesses connect to new markets and consumers.

Americans may be more interested in domestic issues with gas prices rising sharply, unemployment still high, and continued instability in the market -- but a coherent message from Secretary Clinton that stresses the important role that foreign aid plays in an increasingly unstable democratic world is in dire need.

...One such effort is introduction of short films and documentaries made by the External Affairs Ministry. Such films and documentaries produced by the MEA's public diplomacy division will now be shown on Air India flights. This could be an alternative for the travelers who might want to switch over from Bollywood and Hollywood films.

On Thursday, March 1, 2012, the U.S. Department of State will host its first-ever Spanish-language Twitter Briefing. Acting Assistant Secretary of State for Public Affairs Mike Hammer will take questions submitted to the Department’s official Spanish-language Twitter feed @USAenEspanol.

New technologies are commonly resisted by foreign ministries but it is now ten years since State established its Office of eDiplomacy. The Australian Department of Foreign Affairs and Trade (DFAT) needs ediplomacy if it is going to continue to coordinate policy across an increasingly internationalised bureaucracy.

While people are rightly pointing to the power of social media to bring people across societies together, exchanges still represent a key component of public diplomacy. Exchanges offer an in-depth experience with a foreign country, its culture, its systems, and most importantly, its people.

During Xi's visit here in U.S., the U.S. Department of State announced new private sector pledges and events in support of the 100,000 Strong Initiative, which seeks to increase the number and diversify the composition of Americans studying in China.

At a seminar — The Arab Spring, meaning causes and implications — Navdeep Suri, joint secretary, Public Diplomacy of the Ministry of External Affairs encouraged Indian Embassies in various countries to join Facebook and other social networking sites.