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Chinese President Xi Jinping’s message to the newly established China Global Television Network sounds simple enough. It’s one he’s repeated over and over to state media during his nearly five years in power. “Tell China’s story well,” he said in a congratulatory letter published by the broadcaster on New Year’s Eve, the day the organization launched. 

India’s soft-power reach out is undergoing a makeover to meet the challenges of the resource-crunch in spreading its art, culture, culinary traditions, as well as entertainment and spiritualism overseas. Compared to countries like China or the UK, what India has been spending on leveraging its soft-power to win friends overseas remains negligible. Soft-power plays an important part in winning friends and goodwill abroad.

When Michelle Obama entered the White House, she had to contend with two onerous legacies. The first was a stale clutter of expectations and prohibitions about the proper role of The First Lady. The second was a cluster of stereotypes deeming black women unfit for any such role. [...] People were busily projecting negative stereotypes onto Michelle Obama from the moment her husband began campaigning. ​

Iran’s ambassador to UK said, diplomacy remained as the most influential factor in soft power. [...] “Presently, detailed daily discussions are underway in Britain on role of diplomats in the European country’s decisive negotiations indicating that politicians are faced with challenged while appointing the right type of person who simultaneously possesses relevant experience and knowledge,” 

Few people are aware that Kazakhstan played a major role in ending the diplomatic crisis that followed Turkey's downing of a Russian warplane last year. Now Kazakhstan is taking a much more public mediator role in strategic talks among Moscow, Ankara, Tehran and Damascus on Syria’s future. [...] How did Kazakh diplomacy emerge as a successful endeavor in recent months? 

As Heather Dichter pointed out in her 2014 H-Diplo essay, a conundrum of sport diplomacy, perhaps its signal paradox, is the extent to which nations have used sport as a proving ground on the world stage. [...] Current American and global politics and their illumination on the playing field demonstrate the extent to which actors within and sometimes without a country deepen understanding of how politics and sport work in the international arena. 

It has been suggested that Donald Trump will be a president who will focus on "hard power" to underpin his foreign policy goals rather than focusing on "soft power," which was Obama's preference. The United States cannot just use this or that; it needs to use both. Hard or soft, it's about power, period. [...] While taking a strong stance on security and defense, Trump needs deploy American soft power institutionally in his foreign policy.

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