Canada now faces this danger. When it comes to using social media for diplomacy, Canada is lagging far behind its closest allies. In a report for the Canadian Defence and Foreign Affairs Institute, released Thursday, I compare Canada’s digital diplomacy to that of the U.S. and U.K. The results are striking.

I mention this because – as I take leave as Under Secretary for Public Diplomacy and Public Affairs – I want to make Americans more aware of what the State Department does, --specifically public diplomacy- how much real value it brings to jobs overseas, jobs here, education, entrepreneurship, travel, tourism, and a healthy and robust trade and investment climate in both directions.

Kerry said this "victory for the human spirit" shows what can happen when people overcome ideologies and politics. Signed into law by George W. Bush, the President's Emergency Plan for AIDS Relief, known as PEPFAR, is the world's largest and one of the most successful foreign assistance programs.

The initiative, titled the “Global Conversation,” uses digital media, mobile phone technology, and meet-ups to enable people from the world over to take part in setting priorities for the future global development agenda.

A new report report from the British Council investigates how and why ‘soft power’ is becoming more important in international relations – and why countries such as China, Korea and Brazil are making huge investments in it.

For too long, the U.S. has relied on a rather imperial mechanism — just telling Latin America what it needs. Compare that to China’s approach: It offers Latin America what it wants (in the form of financing and trade from China).

From June 15-23 cinematic movers and shakers from the world over are descending on Shanghai for the SIFF, now in its 16th year. And as the three Monkey King-themed choppers suggest, Chinese cinema is proudly showing the world what it’s got. As China’s only A-category international film festival accredited by the FIAPF (International Federation of Film Producers Associations), in many ways SIFF is the nation’s ultimate soft power fest.

The Vietnam- Republic of Korea (RoK) cultural exchange centre officially debuted on June 17 in the southern province of Binh Duong. This is the province’s first international exchange centre, aiming to promote friendship and cooperation between Vietnam and the RoK, particularly between Binh Duong province and Daejeon City in the RoK.