public diplomacy
The North Vietnamese victory was largely made possible by the United States failing to provide timely and accurate reports to the media. “Even worse,” writes Hammes, “the government had squandered its credibility with the press and through them, with the U.S. public.”

CPD recently published "Public Diplomacy and Conflict Resolution: Russia, Georgia and the EU in Abkhazia and South Ossetia," the 7th issue of CPD Perspectives on Public Diplomacy for this year.
As Jamaica celebrates its golden anniversary of independence on Aug. 6, its Olympic sprinters look set to dominate in London...Beyond Jamaica's impressive national branding and Olympics fame, how would you describe the country's feeling of accomplishment, and perhaps also disappointment, as it approaches its 50th anniversary?
The Olympic Games and the World Cup offer host cities and countries a unique opportunity to make their mark on the world stage. However, such global sporting events aren't always held just for fun. According to Loïc Ravenel, the Games are always viewed as a statement on the national and international stage.
There is a power shift taking place at the forefront of customer relations and hard power in the face of globalisation and information revolution proves to be experiencing less favour. Harvard Business School experts suggest that the relative role of soft power to hard power is likely to increase.
The PSBT needs clarity in the proposals that the films will project a nuanced and positive image of contemporary India’s soft power to international audiences: Business Entrepreneurs/ Innovators, Scientific India, Compassionate India and Changing Face of India.
“We entered the world of weibo with an open mind, and have often been surprised by what we have found,” said a note by the embassy’s public diplomacy head weeks after the first status updates hit the “Canadaweibo” account on Chinese Internet portal Sina.com.

2012 marks the seventh annual Summer Institute in Public Diplomacy. This innovative two-week training program is run by the USC Center on Public Diplomacy at the Annenberg School, and is an opportunity for professionals to collaborate and immerse themselves in the increasingly critical study of public diplomacy.