Within this transatlantic culture, soft power was offered as a complement to hard power – another means to the same end of getting our way in the world, albeit slower. Instead of armies, we actively shipped artists, products, legal systems, video games...

With the notable exception of Canada, public diplomacy most everywhere is enjoying somewhat of a renaissance, with interest and activity at levels not seen since the end of the Cold War....Why the resurgence?

One of the defining attributes of being in a center of global commerce and culture is the feeling you get when walking down the sidewalks. In London, I found the experience of strolling a few blocks from where I was staying to the downtown campus of UEA London, in large part along the fabled Brick Lane, to be a source of energy and inspiration.

Since 9/11, the U.S. Government has invested heavily in technology-based solutions to understanding, informing, and influencing people around the world and across a variety of mediums. Many of these efforts were sponsored by the Defense Department for reasons that include major appropriations by the Congress, a capability (and culture) of contracting, and so on.

It has long been said that a picture is worth a thousand words. The challenge is understanding which words to which people...Context matters. Each viewing will be shaped by a personal or group context influenced by experience, culture, language, narratives, and other inputs direct and indirect.

As a struggle for a new narrative across the Taiwan Strait develops, it remains unclear what kind of collective narrative will emerge – if ever. Ostensibly, the KMT and the CCP are engaging in a mutual game of soft power politics that is moving beyond cultural exchanges.