It is true that the new ruling party initially had problems with credibility, due to a lack of proper public diplomacy at the international level, the core of the Israeli state, in alliance with a powerful lobby in the US, chose to undermine it, using every opportunity to describe the AK Party as a dangerous one, with a hidden political agenda.

The Public Diplomacy Division of the Ministry of External Affairs has actively embraced Web 2.0 tools so that it can engage with the widest cross-section of people in India and the around the world. We have also found social media a powerful medium to expand our outreach amongst younger audiences

“The centenary celebrations would provide the country an excellent opportunity to exhibit India’s soft power on global scale and reinforce the idea of Cinemas of India along with the Incredible India campaign,” says Soni.

This momentous anniversary is an occasion for U.S. public diplomacy to project a clear message to the world that Americans have suffered but remained strong in the years that followed the tragedy. This would not preclude an appropriate recognition of the suffering and loss inflicted by terrorists on citizens of many other nations...

Up until last summer, Rauf was invited by the State Department to engage in public diplomacy work and to share his experience as an American Muslim, making four trips abroad in 10 years. However, his visit to the Gulf countries during the summer of 2010 was his last.

9/11 was a fire that shaped a generation. It's true that Americans of all ages felt shock, fear, and uncertainty....Not all of them learned Arabic. Not all of them joined the military. Their lives may have been affected by Facebook and new social networks as much as by the visage of Osama bin Laden.

And we need effective international partners in government and civil society who can extend this effort to all the places where terrorists operate. To achieve these ends requires smart power, a strategy that integrates all our foreign policy tools...

Even if Boko Haram expand its operations and establish significant contacts with international terrorist organizations, the Obama administration should not let counterterrorism considerations trump these public diplomacy strategies.