Over the past few decades of China’s rise, Beijing’s soft power pitch to the developing east has been an indictment of Ugly Americanism. China had fallen victim to Western and Japanese imperialism, and as a result pledged to act not as a patron but a partner in decolonialism and development.
The media is failing to tell the full story, and that's part of the problem.
King Salman Center for Relief and Humanitarian Aids began distributing 30,000 baskets of food supplies to needy families in the Hudaydah province in Yemen. It's expected for this aid to help 180,000 people in need. The number of beneficiaries from the center's food programs in the province until the month of October will thus reach 400,000. The food programs have been implemented by a group of local and international partners.
Explore the Kingdom's PD strategies and soft power tools.
Both new players have made substantial economic and soft power investments in the country to boot. Since 2015, Beijing has poured over $14 billion into infrastructure development. Saudi Arabia, itself a prominent donor to Djibouti’s public works, has spent generously on social welfare projects for the country’s poor.
The billions spent in educating Saudi women will be another country’s gain.
How a Saudi comedian is promoting the country to YouTube audiences even as he criticizes it.
Japan and Saudi Arabia each want a better economy. To get there, they’ve just doubled down on closer bilateral relations and deeper cultural ties. Prime Minister Shinzo Abe and Deputy Crown Prince Mohammed bin Salman met in Tokyo September 1 to sign a handful of agreements that together better align their economic interests.