social media
From PR to much-needed buzz for new projects, social media has become the tool of choice for artists around the world. This year, more than before, Nigerian artists will catch on fully. [...] Looking across the cultural landscape in Nigeria, it is therefore a no-brainer that the internet will play a crucial role in shaping the year that’s to come, for both the artists and their teeming fans.
In politics, words matter. [...] But with a growing number of national governments using Twitter to communicate, a head of state can signal a major policy shift in a mere 140 characters. President-elect Donald Trump's use of Twitter has been a case study in how a short message by an influential figure can potentially change the global landscape.

This week's PD News roundup looks at the use of technology in public diplomacy
Digital diplomacy is a hot topic. Embassies all over the world increasingly use social media as a low-cost and convenient tool to promote their countries, inform people about their latest activities and engage with their followers. Many embassies can be found on Facebook, Twitter or Youtube, but also on China’s Sina Weibo or WeChat, changing the way foreign embassies engage with with local audiences in China.
David Rothkopf talks with Eric Schmidt, executive chairman of Alphabet, Inc., who accepted this year’s Diplomat of the Year award on behalf of Google. The conversation at the awards dinner was centered on how the massive gains in connectivity are changing the landscape of diplomacy. Within just a few years, everyone on this planet may be connected to the internet.
Building the systems and structures to manage that, particularly in managing a potentially messy and dangerous confrontation in the Baltic states or South China Sea, is going to be a challenge. Other more subtle forms of communication -- unacknowledged direct telephone calls, messages delivered through spies, envoys and allies -- have also not gone away. But they will now be taking place at the same time as what could be frantic social media changes.