social media

As the media landscape continues to evolve, the U.S. State Department should consider adapting its public diplomacy strategy.

How the rise of self-contained social media networks is changing the path to public influence.

Writing from Islamabad, Rob Ashgar comments on how the new U.S. policy towards Pakistan could drive it to closer ties with China.

December 31, 2017

How To Get More Likes On Social Media

A new guide for social media use when volunteering abroad seeks to combat harmful stereotypes.

December 1, 2017

How does Donald Trump's Twitter feed impact America's standing in the world? 

November 2, 2017

USC professor and prolific author on his new book, As Terrorism Evolves.

One of the most eye-opening moments of my time as the deputy assistant secretary for digital strategy at the U.S. State Department occurred on a trip to the country of Georgia, aimed at helping the government build its digital capacity to better serve its population. Our message was the same advice we’d given to countless governments: Focus on Facebook. It was the dominant player. Elites tended to use Twitter. Google ads were worth it if you had the money. But for governments wanting to reach real people on a global scale, Facebook was the scalable, smart solution. 

Pages