As the Islamic State group battles across Syria and Iraq, pushing back larger armies and ruling over entire cities, it is also waging an increasingly sophisticated media campaign that has rallied disenfranchised youth and outpaced the sluggish efforts of Arab governments to stem its appeal.

Kenya is set to use social media to promote its tourism industry that is currently on its knees due to security challenges posed by terrorist attacks. The East African nation will in the next months start using Facebook, Twitter, blogs and Instagram to reach out to potential tourists across the world in new and traditional source markets. 

A user's recent social media posts read like a movie: A woman trained as a doctor travels to a war zone. She falls in love and gets pregnant. She suffers the inevitable reality of war in Syria.  The social media user posts on Twitter and Facebook links to a Tumbler blog titled "Diary Of A Traveler". 

The world’s foremost experts and influencers of social media from across the globe — including politicians, diplomats and authors — will gather in Mumbai for the country’s third and the city’s second edition of the Social Media Week (SMW 2014). To be held between September 22 and 26, the theme this year will be ‘Social Media for Social Change’.

We see indicators Islamic State trying to establish presence in South Asia.  Jihadist social media sites have begun promoting Islamic State messages over those of al-Qaida and its leader Ayman al-Zawahiri, according to a report by the IHS global market information and analytics company.

The fundamentalist militant group ISIS has capitalized on the power of social media to spread its message and recruit new followers, but social networks and governments are fighting back. On Thursday, VKontakte, the Russian equivalent of Facebook, announced it will ban accounts affiliated with the ISIS terrorist group.

In this week’s frantic rescue effort, one unexpected development is the army’s use of Twitter, WhatsApp, a messaging service, and Facebook to reach families. Twenty years ago, when social media first emerged, India’s government — like its counterparts in Beijing and Moscow — regarded it warily, as a force that could undermine state power. 

Where in the world is Armenia? It’s a question that the country’s President, Serzh Sargsyan, is hoping to get more people around the globe to answer correctly. He wants to mobilize the 10 million Armenians living abroad for a global internet publicity campaign to boost tourism and influence foreign investors. Referring to the “One Armenian, One Article” campaign, the BBC reminds that the idea is to get expatriates to write positive stories about the country.