A spread in Vogue magazine. A photo-op at the airport as the first of 25,000 Syrian refugees touched down on Canadian soil. A glittering dinner at the White House. Prime Minister Justin Trudeau may not have had the easiest start to his mandate as Canada’s economy struggles back to life, but he seems to understand the power of imagery, agreed the West Block’s panel of experts this weekend.

The book covers topics such as attempts to woo Polish writers and intellectuals to the communist cause; efforts to place articles about the Soviet Union in Polish newspapers; the drive to import Soviet cultural products, including film, literature, and music, into Poland; exchanges between Soviet and Polish scientists, and Soviet reactions to Polish film, literature, and poetry. 

Moranbong Band is the latest (and maybe the only) soft-power export from North Korea. It is the favorite group of Kim Jong-un, the nation’s young authoritarian leader — and some reports say he handpicked each member. 

The track is meant to "ignite people's hearts with the soft power of music", according to the non-profit Friendship Ambassadors Foundation, which produced the CD. It's being released to coincide with the 70th anniversary of the UN. Appropriately, the musical diplomats have also recorded a cover of Rockin' All Over the World.

Besides exchange programs, the media is a vital element of soft power as it forms the perceptions that shape our worldview. [...] There could not be a more appropriate time for the US Pakistan Professional Partnership Program in Journalism to dispel grossly misrepresented images about the peoples of the two countries.

Currently, multi-polarity is emerging as a new world order due to the growing influence of state and non-state actors at national, regional and international level. [...] Therefore, West is viewing BRICS as a competitor to its status-quo. The yardstick on which west is gauging BRICS as a threat is composed of both power factors; Hard Power and Soft power.

Beijing has sought to improve its public image through a soft-power strategy meant to show Zimbabweans that the dragon has a soft, charming underbelly. In 2006, China opened a Confucius Institute at the University of Zimbabwe to spearhead the teaching of Mandarin and the propagation of Chinese culture. Students are keen on mastering the language, seeing it as a passport to new horizons on the international job market.