soft power
Harvard University's Distinguished Service Professor Nye is a political scientist who coined the concept "soft power" -- a kind of power that has the ability to attract rather than coerce, and that has been widely used by Turkish decision-makers to highlight the country's appeal as a modern Muslim democracy. Nye is despondent over Turkey's current direction and believes that cracking down on dissent has a negative impact on Turkey's most significant weapon: soft power.
China’s moves in Laos are indicative of a much grander strategy, however, which aspires to deepen Chinese-Thai relations, counter Vietnam, and potentially even ‘flip’ Cambodia from Hanoi’s influence.
Instead, the Kremlin has become increasingly sophisticated in its media strategy. Even as it continues to enforce conformity of coverage at home, it criticizes conformity abroad. Moreover, it borrows from the playbook of its former Cold War enemy, the U.S., to shape public opinion—in part by concocting a powerful story of Western spin.
Creating strong identities for regions through outstanding tourism experiences can deliver a lot more than more visitors. A strong identity can provide soft power support for regions in their struggle for self-determination by building strong local economies.
where China and Chinese-led institutions such as the new Asian Infrastructure Investment Bank would promote prosperity across the region. But he was on shaky ground — literally. The Boao Forum where Xi spoke took place in Haikou, capital of China’s island province of Hainan, whose local government, it seems, may not be able to pay its debt this year.
The world’s top oil exporter is abandoning its traditional preference for soft-power diplomacy, a shift that gathered pace after the Arab Spring. Analysts see vulnerability behind the show of strength: Saudis are concerned that the U.S., their historic protector, has different priorities now, as it negotiates with Iran and talks about pivoting to Asia.

Global communications scholar James Pamment has published a new article that unpacks the communication theories and practices behind the international advocacy Campaign to End Sexual Violence in Conflict.