A petite blond Midwesterner, who is not Chinese and only began studying the language five years ago, became an iconic translator of American slang for pop-culture-hungry Chinese fans. The popularity of the show, called “OMG! Meiyu” and produced by Voice of America, has not escaped the notice of the agency’s executives, who recognize that hip and eccentric programming is vital to connecting with youths.

Killing terrorists is eliminating the exponents but not the cause of terrorism, because it does not eliminate the ideas and motives that spawn terrorists. The fight against terrorism must proactively discourage people from resorting to terrorism by the use of "soft power".

In the lead-up to next week's UN General Assembly in which he was scheduled to speak, Iranian President Mahmoud Ahmadinejad allowed NBC's Ann Curry to shadow him in Iran for a feature entitled, "A Day in the Life of Iran's President."

The Chinese martial artist-turned-movie star is starting a taichi school...Mr. Li said he wants it to one day be as cool to practice taichi as it is to watch American movies. The actor’s new venture could indeed give a boost to China’s efforts to export its culture, which have involved investments in the billions of dollars but have been criticized as unimaginative.

Seeking to put more of its own spin on global affairs and provide counterspin to offest coverage generated by CNN, the Voice of America and other U.S .public diplomacy outlets, official Chinese media is expanding its footprint in the southern hemisphere.The expanded coverage is an example of how China shape-shifts content delivery to support its global policy initiatives on a broad spectrum of issues.

A collection of rare vintage Bollywood showcards is taking top billing at one of Toronto’s biggest museums. “We think of Bollywood as such a localized phenomenon, but in fact it has been part of the global film industry from its inception..."

Soft power diplomacy through the Rugby World Cup ... is not just symbolic. Money and people from New Zealand's Ministry of Foreign Affairs and Trade have been diverted to support the RWC and you won't have to go far to hear the term 'rugby diplomacy' used as a new form of New Zealand's soft power.

America's adversaries are not really most afraid of its military or even economic power. They are most afraid of its moral power...America's greatest natural resource and comparative advantage is its dynamic, multicultural society drawn together by a unifying concept...But, the way we approach the world through our foreign and national security policies is woefully inappropriate and counterproductive.