sports diplomacy

Bryant entered the gym at Gertz-Ressler High School Thursday where he oversaw a Mandarin exchange program partnered with the Kobe and Vanessa Bryant Foundation, an event that featured Chinese exchange students participating in defensive, shooting and dribbling drills. The enthusiastic response obviously highlights the popularity the Lakers' star commands.

February 19, 2012

Granted, Mr Lin’s own path to stardom is in itself unprecedented, but in America, the unprecedented is possible. Chinese basketball fans have taken note of this. Mr Lin’s story may be a great and inspiring proof of athleticism to the Chinese people, but it is also unavoidably a story of American soft power.

Even if the politics of India-United States ties sometimes falls short of the hoop, the two nations continue to score slam-dunks in terms of bilateral sport diplomacy. This week the U.S. State Department announced that the second round of people-to-people exchanges under its Sports Visitor programme...

The Sports Visitor program will begin in Washington, D.C. where the delegation will meet with U.S. basketball coaches, work with young American athletes, participate in a basketball clinic with Special Olympics athletes, and engage in activities focused on teambuilding and injury prevention.

No athlete in our history has become such a national hero. And as far as Serbia's image abroad is concerned -- can you think of a better public diplomacy vehicle?

For the first time – ever – Afghanistan today played an international cricket match against...top-ranked neighbor Pakistan, with whom it has a relationship that is sometimes fraught with uneasiness, sometimes full of professions of brotherhood. The historic cricket match...both illustrated the love/hate relationship and helped fans on both sides of the border to forget, at least for a while, the tensions that exist between their countries.

If Mr. Xi can appear at ease in the informal atmosphere of a Lakers game, he may succeed where Mr. Hu failed in establishing a more friendly image in the U.S. to help counterbalance perceptions among many Americans of China as a military and commercial adversary.

February 5, 2012

Australian Rules Football (AFL) is looking to bring its own sport, a strange-looking hybrid of rugby and football, to the rest of the world, specifically China. “We see China as an important and growing market for the game, and this purpose built AFL oval will enable more Chinese people to play and enjoy Australian football and showcase their talent."

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